Kleenex China Nordic Edition home
舒潔全新的北歐系列軟抽紙品牌及包裝設計。跟品牌其它軟抽紙巾用色比較鮮豔不同。我們在這個比較高級的產品線上用上北歐的小村莊插圖，用色也是比較北歐風的冷色調，目的是要給消費者多一個比較成熟的包裝選擇。
Kleenex's brand new Nordic series soft pack tissue branding and packaging design. Compared with other colorful soft pack tissue series design, we use the Nordic small village illustrations on this high-end product line, and the colours are also cooler in Nordic style. The goal is to give consumers a more mature packaging option.
client:
Kimberly Clark
categories:
packaging - branding
year:
2019