Hotel Hart Branding and Visual Identity System Development home

In the heart of Tsim Sha Tsui, hotel hart offers stylish yet affordable accommodation, redefining the image of a modern hotel. comfort and style go hand in hand and the cold, grey aesthetic in the public places contrasts with the warmer, oaken bedroom flooring and soft, interior fittings that make a distinction wonderfully with glass-walled standing showers, and the outlined walls and furniture of rusty iron tones combine for an unforgettable stay.

Raw, concrete and white brick-work is of a purity to enchant and created through industrial chic and casual, elegant decor. out of the windows, there are stunning views over the streets of the city. the hotel is of a contemporary design but uniquely fresh and sophisticated and will be appreciated by visitors who are either young travellers or groovy baby-boomers. the fine hotel hart is hospitable and tasteful yet with a personal feeling, heady atmosphere and embracing flair.

To be consistent with the interior look and feel and provide the whole experience to the customer who stays in the hotel. Our branding design is based on the industrial style with many raw and metallic touch. Especially on signage design, we used a lot of rusty iron materials as the core and bolded text for contents.

client:  Hotel Hart
categories:  branding - visual identity
year:  2018