Andrex Packaging Upgrade home

ANDREX®, one of the UK’s most recognisable and celebrated brands, launched in 1942. We have been the nation’s favourite toilet tissue ever since. UK households use over 8 million miles worth of Andrex® every year. Hong Kong is the only place contain Andrex® in the world other than UK. At the year of 2016 following the global Andrex requirement, we help the Hong Kong market upgrade the packaging design for the whole series of Andrex tissue paper. Localized brand logo, colors and RTB icon from Andrex global branding guideline giving a totally new look and feel to the consumer market. 

client:  Andrex
categories:  branding - packaging
year:  2016